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Posted by Bruce Bilmes and Susan Boyle on Wednesday, December 19, 2012 1:42 AM

First the beef strips are marinated in brown sugar and pepper and who-knows-what else. Then they’re smoked over hickory, and finally they are air-dried. The result is hugely aromatic beef jerky about which Michael Stern, in his review, says, “one good slab is tastebud-entertainment for a long day’s drive.” This is the stuff, from Oklahoma’s Jigg’s Smokehouse, that jerky lovers across America crave. The Jigg’s website says it’s made from “a thirty year old recipe that has been producing Jiggs Jerky Junkies for 3 decades.” Why is it so good? From the Jigg’s Smokehouse website’s FAQ page:

“Can we have your Jerky recipe?


OK, so you don’t need to know why it’s so good, you just need to know that it is. Admittedly, it takes a unique sort of person for whom a package of beef jerky is a suitable Christmas gift, but we know one or two and, probably, so do you. For these special folks, a pound of chaw will cost you $34.66, shipping included (a little less for OK deliveries).

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