Do brand names really matter ?

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ThomasJ
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2013/06/03 22:17:10 (permalink)

Do brand names really matter ?

Hey guys just starting out and hopefully will be on the road in 2 months selling hot dogs. So the dilemma I am in is do brand names such as Nathan's or Sabrett's really matter ? In my area where I live in NJ, most hot dog vendors I have seen always choose Sabrett's ? I am thinking about going Nathan's but really would appreciate some feed back on this. Thanks and happy selling!
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    brickboo
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    Re:Do brand names really matter ? 2013/06/03 23:48:36 (permalink)
    Don't sell what you like. Sell what the customers like. Don't try to start a new trend. Going against the grain is not a good way to go.
    #2
    Foodbme
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    Re:Do brand names really matter ? 2013/06/04 00:28:32 (permalink)
    People feel safer eating a brand name product as opposed to a "Mystery Meat" dog. The trick is finding which brand is most popular with your potential customers. Customers will pay a little more for a quality dog.
    #3
    CCinNJ
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    Re:Do brand names really matter ? 2013/06/04 00:38:44 (permalink)
    Welcome to Roadfood Thomas!

    Where are you going to set-up in Bayonne?

    Yes brands matter here. Go by 12th & Broadway & visit the truck that's in the spot Tony Maita worked for many many years. They are busy & it will be provide a good snapshot of what works.
    #4
    ThomasJ
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    Re:Do brand names really matter ? 2013/06/04 00:44:03 (permalink)
    I see that truck all the time. I often wonder if he really does any business these days. Downtown on 12th seems rather slow at the moment but he is across from a Quick Check and a bar so I guess that does help.
     
    On where to sell in Bayonne is stilll up in the air. Thinking about hitting the local schools and bars if they will let me there. Still doing research.  I may even consider hitting up 440 near IMTT. Anything is possible. I still have look around for a solid traffic of people.
    post edited by ThomasJ - 2013/06/04 00:52:58
    #5
    CCinNJ
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    Re:Do brand names really matter ? 2013/06/04 00:56:31 (permalink)
    They do good steady business. I know there is or was a truck on Ave. A by the park...before the Turnpike entrance. I'm not sure if the other truck is still ad City Lime across from Hudson Lanes.

    One thing they all have in common along with every other vendor that has been here...all serve Sabrett hot dogs. That doesn't mean you have to do it...but that's what it is & was since the beginning of time here....going back to the cart @ 1st Street Park many many years ago.
    #6
    ThomasJ
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    Re:Do brand names really matter ? 2013/06/04 01:04:49 (permalink)
    Well I just contacted the health department today and they will be sending me the list of things I need to abide by. I also need to find a commissary. Would you happen to know of any in Bayonne and ofcourse still hunting down to find me a good cart to start with. I have been looking at Benscarts.com if I couldn't find a used one.
    #7
    CCinNJ
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    Re:Do brand names really matter ? 2013/06/04 01:12:19 (permalink)
    Contact St. Andrew's on 4th @ Broadway & Masonic Lodge on 40th & Ave C. They both have all the requirements needed for a commissary & both will gladly accommodate...if possible.
    #8
    BpCBlake
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    Re:Do brand names really matter ? 2013/06/04 01:12:20 (permalink)
    both Bens and Steves has lists of used carts for sale on thier sites.
     
    #9
    ThomasJ
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    Re:Do brand names really matter ? 2013/06/04 01:25:11 (permalink)
    Thanks for the commissary info and yes I been looking at both sites for a cart as well as craigslist. Anyone of you guys care to share your first times experiences vending and what is was like for you ?
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    brickboo
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    Re:Do brand names really matter ? 2013/06/04 08:49:57 (permalink)
    Like I said. If everyone sells Sabretts, do yourself a favor and sell Sabretts. That's what they like and are used to. The other vendors are not nitwits.
    Don't try for years, weeks, or months, trying to convince them that Nathans are better etc. You'll be wasting time and money. Don't reinvent the wheel! It's already there, use it. KISS!
    #11
    pnwchef
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    Re:Do brand names really matter ? 2013/06/04 09:48:45 (permalink)
    New Jersey is king when it comes to hot dogs, they know what they like, tradition counts.................Put this question to John Fox in "Hot Dogs sausage and Brats" he knows what he's talking about and well respected on this site.................pnwc
    #12
    ThomasJ
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    Re:Do brand names really matter ? 2013/06/04 13:15:45 (permalink)
    Ok just got my stuff from the health dept and they say here in NJ that you can't be within 400 ft of another established business selling similar items. Does that also include sodas and water ?  Got my answers, nevermind! :) 
    post edited by ThomasJ - 2013/06/04 13:51:15
    #13
    CCinNJ
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    Re:Do brand names really matter ? 2013/06/04 18:29:43 (permalink)
    You'll have to get the zoning regs from City Hall as well.

    The truck on Bway is on private property. That (and who you know in this town) make a big difference. Check what's going on at the car wash on 12th & Ave E. There's a spot right on the property. It's very busy Thursday - Saturday. It's close to the baseball field where plenty of games will be happening through early Fall.

    Check the Cal Ripken League. That's also a busy field with Haddad right across the street. I'll check tomorrow if there is a vendor working Haddad. That's a gold mine. See if anything is possible on Hook Rd.

    It would be much easier to work the somewhat isolated factory locations to pick up business vs. weekday foot traffic. The truck on Bway is somewhat new...but that location was built a very long time ago.
    post edited by CCinNJ - 2013/06/04 18:47:41
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    sillydogz
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    Re:Do brand names really matter ? 2013/06/04 20:29:54 (permalink)
    I think brand's matter when it comes to sticking to what's regional. Here in Maine Red Snappers are a tradition. I hate them. I refused to sell them. My first 2 days out I got asked for them constantly. Last Saturday I brought 24 with me. I sold 50 dogs that night. 22 Red Snappers 28 kayem natural casing.

    If sabrett's are what everyone's selling it's because it's what people want. As others have said don't waste your time trying to  persuade them that another brand is better. They won't care.
    #15
    CCinNJ
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    Re:Do brand names really matter ? 2013/06/04 20:43:01 (permalink)
    If you decided to try something in addition to or other than Sabrett..these would be popular in natural casing...

    http://www.bestprovision.com/frankfurters.htm

    Best's are the closest made to home (very popular for most to eat at home along with Sabrett)...and the quality is top shelf.
    #16
    ThomasJ
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    Re:Do brand names really matter ? 2013/06/04 22:19:32 (permalink)
    CCinNJ

    You'll have to get the zoning regs from City Hall as well.

    The truck on Bway is on private property. That (and who you know in this town) make a big difference. Check what's going on at the car wash on 12th & Ave E. There's a spot right on the property. It's very busy Thursday - Saturday. It's close to the baseball field where plenty of games will be happening through early Fall.

    Check the Cal Ripken League. That's also a busy field with Haddad right across the street. I'll check tomorrow if there is a vendor working Haddad. That's a gold mine. See if anything is possible on Hook Rd.

    It would be much easier to work the somewhat isolated factory locations to pick up business vs. weekday foot traffic. The truck on Bway is somewhat new...but that location was built a very long time ago.

    Yeah I know all about why that truck is there across from Quick Check. Tony is a very lucky guy to have such a friend. Also thank you for the spots to check. I will be going out tomorrow afternoon for more scouting work! From what I was told I can't do anything on 440 and the areas near IMTT they all have kitchens if I understood correctly.
    post edited by ThomasJ - 2013/06/04 22:22:14
    #17
    CCinNJ
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    Re:Do brand names really matter ? 2013/06/05 01:53:14 (permalink)
    Tony owned restaurants & had a catering hall for years before he had the hot dog business. That's a good example of a very sweet location that was established by a real pro.

    IMTT has their own deal. I'm sure Global does as well. But there's plenty of other companies on Port Jersey Blvd. that might be candidates. There used to be a catering truck that set-up in the area...but I'm not sure it's still there...and it's quite possible they didn't or don't have hot dogs on the menu.

    It's a good busy road to investigate. It's an otherwise drive to anything for them...during a lunch break....that cuts into that lunch break.
    post edited by CCinNJ - 2013/06/05 02:11:30
    #18
    ThomasJ
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    Re:Do brand names really matter ? 2013/06/05 14:16:09 (permalink)
    Went out today looking for more spots. Other than Ton'y Place no other trucks are out during the day for the past 3 days. It is looking tough to find a spot.
    #19
    CCinNJ
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    Re:Do brand names really matter ? 2013/06/05 14:48:32 (permalink)
    That will be the most difficult part of the exercise here. If you're a Veteran of the Military...it becomes easier to secure a location on public property.
    post edited by CCinNJ - 2013/06/05 14:51:10
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    BpCBlake
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    Re:Do brand names really matter ? 2013/06/05 15:12:44 (permalink)
    Work with a church. and tell them you will give a percentage of your sales to them. then tell people we support so and so church or group
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    top^dog
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    Re:Do brand names really matter ? 2013/06/07 09:12:38 (permalink)
    if its the nat casing sabrett its a tough dog to beat, however setting yourself apart from the others is the way to go...you will gather your own following along with people that just want a dog
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