Interesting to find all this interest in NEBA & Mike's.
In 1968 I managed the NEBA/Mike's in Queensbury, NY. It is now Mister B's. In the 60's & 70's it was owned by 3 brothers, Wally, Shalie & Elliot Saxe. Mike's subs was named for Mike Davis the original owner of the one in New Jersey. The Saxe brothers owned the one in Queensbury, NY, the Mike's in Glens Falls, NY (on the corner of Ridge Street & Warren Street), the Mike's on the corner of Beach Road & Canada Street in Lake George, NY, The little NEBA shack a few doors down, & a small NEBA at the other end of Beach Road next to the infamous Garrison Bar. The one on the east end of Beach Road was open on rare occasions during the summer months. Later on they opened a Mike's in Aviation Mall. Mr. B's as far as I know is currently owned and operated by Josh Saxe. Neba was the name of Mike Davis's german shepard, & we used to say NEBA stood for, "Never Eat Beef Again".