Local Smokey Bones is up for sale
Springfield Illinois SJ-R
Published Tuesday, May 08, 2007
Springfield’s Smokey Bones Barbeque & Grill is not one of dozens being closed by parent company Darden Restaurants, but it is up for sale, a spokesman confirmed Monday.
Darden, which also operates Red Lobster and Olive Garden, announced last weekend it is closing 54 of the chain’s locations and putting the remaining 73 up for sale.
“Unfortunately, in some markets our restaurants have not enjoyed consistent, lasting success,” said a message on the Smokey Bones’ Web site.
“We made the difficult decision to close 54 of these Smokey Bones restaurants after dinner on Friday, May 4. ... In these markets, you may see some familiar Smokey Bones faces at local Red Lobster, Olive Garden and Bahama Breeze restaurants. That’s because, where possible, we give employees of a closing restaurant opportunities to transfer to our other company restaurants.”
Orlando, Fla.,-based Joe Chabus, a Darden spokesman, said the Springfield Smokey Bones at 2660 S. Dirksen Parkway is “definitely open and serving guests lunch and dinner.”
He said the company chose to sell the remaining 73 Smokey Bones because there are too few left to be supported by national advertising.
“When Smokey Bones was originally developed, it was to be a company with a national scale to support national TV advertising. The frequency that people are served in those restaurants is not as strong as Olive Garden or Red Lobster,” he said. “So we’re putting them all up for sale. We can’t cherry-pick.”
Among Smokey Bones in Illinois, those in Champaign, Aurora and Schaumburg are closing. Besides Springfield, the Fairview Heights location will remain open but on the auction block.
The first Smokey Bones Barbeque & Grill opened in Orlando in 1999. Most are in the Eastern and Midwestern United States.
Jack@DrofBBQ.com