Your opinions wanted in picking a name for my hot dog cart business.

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ptireland
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2009/03/09 18:24:07 (permalink)

Your opinions wanted in picking a name for my hot dog cart business.

I'm trying to pick between names for my business and I figured I could look for advice here among the many professional people, especially in this business  I'm looking to open a dog cart business and wanted a fun and creative name for the business.

Originally I was going to use the name "Reservoir Dogs" and I am the only person in the world who actually has permission to use this name.  I thought it would be cool to see a guy in a black suit serving dogs and someone asking for a dog with mustard and I say, "One Mr. Yellow coming up"... and offering EARS of corn. 

But then I started thinking that the was pretty gruesome and some people may not have even seen it.  So I thought up 3 other names that are in the running.

I've got it narrowed down to 3 names.


Please offer your opinion, especially if you run a cart.


1.  Horn Dogs (Picture a mascot of a hot dog blowing a trumpet)

2.  Friendly Skip's Dogs & Chips (This marketing strategy would be selling my friendly nature rather than the product)

3.  Dante's Devil Dogs (Picture a mascot of a hot dog with devil horns and a pitch fork.  I could use it for marketing like a baseball cap with horns on it, t-shirts, keychains, plush toys, etc.)


California has EXTREMELY difficult laws when it comes to dog carts.  We would probably be moving to Florida and doing the business there.  My uncle Manny already runs a cart there and I'd work his for awhile before opening mine.

I've read 2 books on the hot dog business... "Carts of Cash" by Steve Schiable from his hotdogprofits.com website, and Perry Dee's "Hot Dog Cash" at hotdogcash.com.  I'm also considering attending Hot Dog University in Chicago this April.

I've really been doing a lot of research because I want to go into this knowing the best way to maximize profits through marketing and branding.  I also want to build loyalty through offering a top quality dog prepared in a clean and safe way.  I want people to feel like they're getting their money's worth and I'm selling the "experience".


To be honest, I'm leaning toward the Devil Dogs name, but I know there are a lot of religious zealots who might confuse a cute, playful, hot dog with devil horns to be something wrong or evil.  I know these people are more prevalent in the South.  I really like the idea of using this, and I am confident that most regular people (even religious ones) won't be offended by something this innocent. 

Florida has a group of restaurants called "Hot Dog Heaven" and I think this would be a fun way to compete with them.  Maybe we could have a cook-off every year for charity or something.


Thanks for any advice you can offer and your valuable opinions.







#1

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    Methais
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    Re:Your opinions wanted in picking a name for my hot dog cart business. 2009/03/09 18:48:20 (permalink)
    I don't really have much to offer, as I'm finishing up the last of the red tape before I can open up, but unless you're gonna be setting up near strip clubs or a porn studio or something, I don't think "Horn Dogs" would go over very well. Someone suggested to me once to name my cart "My Wiener, Your Mouth". It'd probably be a big hit on a college campus though.

    As for Devil Dogs, there's already a snack called those and I've never heard of any zealots going nuts over that, and even if they did have a problem with your name, just make something up and say it's a take on Tazmanian Devil or something and they'll probably leave you alone and go look for someone else to judge. (I'm not anti-religious, I'm just anti-zealot).

    Friendly Skip's Dogs 'n' Chips (I'd go with 'n' over &, but that's just me) is a catchy name too. It's a bit long though, but I'd imagine your regulars would eventually just call it "Friendly Skip's" or just "Skip's" eventually.

    I also read the "Hot Dog Cash" book, and it had a lot of great info. It's actually better to listen to the CDs that came with it than to read it though if you haven't already, because the book was transcripted word for word from the audio, including every tiny little stutter or change of thought/self correction that wasn't necessary to be transcripted, which resulted in a lot of basic sentences making no sense. I read the book and then listened to the CDs, and it made way more sense hearing the audio.

    It was a great buy for me though and gave me almost all the information I needed to know to get started, I'd recommend it to anyone. I've read some other things too and they just weren't nearly as good, but I never checked out "Carts of Cash"

    Anyway, hope that helps some.
    post edited by Methais - 2009/03/09 18:49:28
    #2
    ptireland
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    Re:Your opinions wanted in picking a name for my hot dog cart business. 2009/03/09 18:57:03 (permalink)
    Thanks. 

    I'm with you on listening to the recording.  I was disappointed that the product they sell for $100 is nothing more than a binder with a transcription of a recorded phone call.  The advice given is valuable and Perry Dee is entertaining and energetic.  I just wish they put together a better package like the other one I mentioned. 

    I could shorten the name to Skips Dogs 'n Chips and leave out friendly...in case I'm having a bad day.  :)

    Then on the sign I could have SKIP'S really large and Dogs n' Chips smaller.  Then people would just call it Skip's.

    A friend of mine mentioned Drakes Devil Dogs.  That's why I added "Dante's".  I can use the name for my mascot, and it has a literary connotation too. 
    #3
    Methais
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    Re:Your opinions wanted in picking a name for my hot dog cart business. 2009/03/09 19:19:06 (permalink)
    I could shorten the name to Skips Dogs 'n Chips and leave out friendly...in case I'm having a bad day.  :)


    Or you could still call it Friendly Skip's and just cross out "Friendly" on the bad days :-P

    Dante's Devil Dogs reminds me of that game Devil May Cry, since the main guy's name is Dante, but I'm sure I'm in the minority there.

    The supply list and recipes that came with Hot Dog Cash should come in handy too, but other than that I'm with you on the "book" being a bit of a letdown.
    #4
    PapaJoe8
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    Re:Your opinions wanted in picking a name for my hot dog cart business. 2009/03/09 19:37:44 (permalink)
    Pt, Methais beat me to the punch. I like the sound of;

     Skip's Dogs n' Chips

    Some of those other names are.... :~)

    So, what kinda dogs are you leaning twords?
    Joe
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    ptireland
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    Re:Your opinions wanted in picking a name for my hot dog cart business. 2009/03/09 19:43:01 (permalink)
    All beef Kosher dogs.  Regular dogs, jumbo & spicy dogs, and possibly bratwurst and italian sausage & pepper sandwiches.


    I've already paid someone to help me with the Devil Dog mascot.  I was thinking of a hot dog with horns, but they sent me proofs of an actual dog with horns.  The drawings are cute and that's the point.  The mascot should be cute.  I can see selling a plush toy of a dog with devil horns. 

    Hmmmm


    #6
    That'sMyDawg
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    Re:Your opinions wanted in picking a name for my hot dog cart business. 2009/03/09 19:58:27 (permalink)
    I think the Devil Dogs one is kinda cool. What ever you go with I wish you well!
    #7
    PapaJoe8
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    Re:Your opinions wanted in picking a name for my hot dog cart business. 2009/03/09 20:52:55 (permalink)
    I think the Devil Dog is a bad idea. I can't expound on all the reasons but... Hey, maybe at the right place in Florida but??? I don't think so.

    I do love the Skip Chip deal!

    As a long time No Limit poker player there is one thing I have learned. Go w/ your first instincts.

    Pt, the Skip Chip thing was your first idea. It just needed a little twekin. Kinda like Methais's Tigerdogs.

    Hey Pt, you asked. :~)
    Joe
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    ptireland
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    Re:Your opinions wanted in picking a name for my hot dog cart business. 2009/03/10 15:07:48 (permalink)
    I'm sorry to hear you say that.  My first instinct is to go with the Dante's Devil Dogs name.  In fact I have already paid someone to design a mascot. 

    I like the name Skips Dogs 'n Chips too, but I feel like the merchandise I can sell associated with the mascot would increase my profits greatly.  Maybe I could sponsor a little league team and work the cart at their games. 

    -Paul

    #9
    Moondoggies
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    Re:Your opinions wanted in picking a name for my hot dog cart business. 2009/03/10 15:42:25 (permalink)
     Good luck with whatever name you choose but, it looks as though you have already decided, before you asked the group.

    Moon
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    ptireland
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    Re:Your opinions wanted in picking a name for my hot dog cart business. 2009/03/10 15:54:02 (permalink)
    Actually I made a poll on another site and had people vote.  Dante's won.  I wanted to get opinions from professionals already in the business too.  I do admit I was leaning toward Dante's the whole time only because of the opportunity to sell merchandise in addition to food. 

    If it doesn't work out, I think I'll make another DBA and buy another sign for the cart that says Skips Dogs n' Chips


    I seriously am torn between both of those names.  I'm just trying to think about it from the standpoint of maximizing profits.


    Thanks Moon
    #11
    mar52
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    Re:Your opinions wanted in picking a name for my hot dog cart business. 2009/03/20 13:35:24 (permalink)
    Hi,

    Are you thinking of setting up in Los Angeles?  What area?  That might make a difference.

    I think that Friendly Skip's Dogs & Chips is too long.  Skip's Dogs works for me.

    I've always thought that....

    "Dogs on a Roll" or "Dogs on Wheels"  would be a cute name for a cart.   (That's why I sell barbecues and not hot dogs)

    Good luck to you!


    #12
    Curbside Grill
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    Re:Your opinions wanted in picking a name for my hot dog cart business. 2009/03/20 14:48:31 (permalink)
       Fl names, young crowd orlando area
     
     HOT DIGGITY DOGS
      
           LOUSY DOGS
    Cold Food   Warm sodas
     
         FUNKY FRANK'n THINGS
      
         FRANK'N  DOGS
     
         BIG  BANGERS                    lot's of british tourist
     
         FOOD for THOUGHT              UCF area
     
         KARAOKE  KART               would not be hard to do
     
         DARK SIDE of the BUN
     
         TANNED  BUNS     
     
           TOP  DOG                              can really play with this menu 
     
     
    Set up on Orange Blossom Trail:       You will learn the area- 'OBT' local lingo
             PORNO  PUPS
      
       
           
        
             
         
              
          
              
           
               
             
              
                 
               
               
        
    post edited by Curbside Grill - 2009/03/20 16:04:39
    #13
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    Re:Your opinions wanted in picking a name for my hot dog cart business. 2009/03/20 15:59:54 (permalink)
    IF you go with any version of "Devil Dogs", here is something you probably don't know about that you could give out with "each purchase over $XX.XX" that customers might just go wild over:
    http://www.goohf.com/
    #14
    ptireland
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    Re:Your opinions wanted in picking a name for my hot dog cart business. 2009/03/20 18:22:00 (permalink)
    Those are cool.  Thanks. 

    A friend of mine suggested I do a combo of 2 polish sausages, a coke, and chips for $6.66

    I told him it would be a pain for the people who wanted change.  I've got to round everything to the quarter.



    #15
    Curbside Grill
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    Re:Your opinions wanted in picking a name for my hot dog cart business. 2009/03/20 18:47:41 (permalink)
    If you are moving to Fl. Name is the last thing you should consider. Code for the county, that you what to work. Some FL counties really cracking down on street vending.
    Orlando area is a killer.
    post edited by Curbside Grill - 2009/03/20 18:51:14
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    Curbside Grill
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    Re:Your opinions wanted in picking a name for my hot dog cart business. 2009/03/20 19:00:46 (permalink)
    ptireland

    Those are cool.  Thanks. 

    A friend of mine suggested I do a combo of 2 polish sausages, a coke, and chips for $6.66

    I told him it would be a pain for the people who wanted change.  I've got to round everything to the quarter.

     
    You will not sell to many 'polish' in Fl. Dogs are a better product in that area.
    Outside of Orlando, place called Poincianna(sp), largest clothing optional community in the US. Get in there, sell the 'Wally', more clothng optional places than anywhere in Fl.
    Lot of EYE contact
       


     
    post edited by Curbside Grill - 2009/03/20 19:04:53
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    Curbside Grill
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    Re:Your opinions wanted in picking a name for my hot dog cart business. 2009/03/20 19:07:18 (permalink)
    ptireland

    Those are cool.  Thanks. 

    A friend of mine suggested I do a combo of 2 polish sausages, a coke, and chips for $6.66

    I told him it would be a pain for the people who wanted change.  I've got to round everything to the quarter.

    Did not get it, How tall are are you, that went over your head.


    #18
    ptireland
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    Re:Your opinions wanted in picking a name for my hot dog cart business. 2009/03/20 19:27:19 (permalink)
    Curbside Grill

    Did not get it, How tall are are you, that went over your head.


    I guess I didn't get it.  I still don't.   I didn't even know there was something to get. 

    I'm 5'7"


    #19
    ptireland
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    Re:Your opinions wanted in picking a name for my hot dog cart business. 2009/03/20 19:28:35 (permalink)
    Curbside Grill

    If you are moving to Fl. Name is the last thing you should consider. Code for the county, that you what to work. Some FL counties really cracking down on street vending.
    Orlando area is a killer.


    That sucks for me because Orlando is where I'm gonna do business.  I will make it work and have all of my permits, papers, etc. so they can't really screw with me.



    #20
    ptireland
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    Re:Your opinions wanted in picking a name for my hot dog cart business. 2009/03/20 19:29:52 (permalink)
    Curbside Grill

    ptireland

    Those are cool.  Thanks. 

    A friend of mine suggested I do a combo of 2 polish sausages, a coke, and chips for $6.66

    I told him it would be a pain for the people who wanted change.  I've got to round everything to the quarter.

     
    You will not sell to many 'polish' in Fl. Dogs are a better product in that area.
    Outside of Orlando, place called Poincianna(sp), largest clothing optional community in the US. Get in there, sell the 'Wally', more clothng optional places than anywhere in Fl.
    Lot of EYE contact
       


     



    It sounds like they already have all the wieners they can handle.  Sorry, I couldn't help myself.  Seriously though, I'll look for areas in and around Orlando and I hope to build myself up to being a strong competitor to Hot Dog Heaven.



    #21
    Curbside Grill
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    Re:Your opinions wanted in picking a name for my hot dog cart business. 2009/03/21 00:16:36 (permalink)
    ptireland

    Curbside Grill

    ptireland

    Those are cool.  Thanks. 

    A friend of mine suggested I do a combo of 2 polish sausages, a coke, and chips for $6.66

    I told him it would be a pain for the people who wanted change.  I've got to round everything to the quarter.


    You will not sell to many 'polish' in Fl. Dogs are a better product in that area.
    Outside of Orlando, place called Poincianna(sp), largest clothing optional community in the US. Get in there, sell the 'Wally', more clothng optional places than anywhere in Fl.
    Lot of EYE contact
      






    It sounds like they already have all the wieners they can handle.  Sorry, I couldn't help myself.  Seriously though, I'll look for areas in and around Orlando and I hope to build myself up to being a strong competitor to Hot Dog Heaven.


    Earlier you mentioned Devil Dogs, then friend says price of $6.66
    Lot of people turn and run. Early 80's , phone company was trying to add a new prefix in the area 666-xxxx, people went up in arms.
    #22
    ptireland
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    Re:Your opinions wanted in picking a name for my hot dog cart business. 2009/03/21 00:57:19 (permalink)
    Only whackos, zealots, nutjobs, and freaks.  Regular people won't be disturbed by it.



    post edited by PopsDogHouse - 2009/03/21 09:07:22
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    mar52
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    Re:Your opinions wanted in picking a name for my hot dog cart business. 2009/03/21 10:33:26 (permalink)
    Woops, missed the Orlando move.

    I also like Frankly Speaking
    #24
    PopsDogHouse
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    Re:Your opinions wanted in picking a name for my hot dog cart business. 2009/03/21 11:15:11 (permalink)
    ptireland

    Only whackos, zealots, nutjobs, and freaks.  Regular people won't be disturbed by it.


    You asked for opinions.  Looking at this objectively from a market potential standpoint, the selection of "Devil Dogs" could certainly limit your potential.  If you consider that approximately 75% of adult U.S. citizens identify themselves as Christians, you could safely assume that many in this population could "possibly" be offended by the name.  Why would a new business want to take the risk of potentially alienating this large of a group?  You want to sell to the largest goup of people possible while operating in accordance with your mission statement.  You can certainly sell to a niche market, but hot dogs have mass appeal.  So, why not select a less contraversial name and be as inclusive as possible, in order to maximize your profits?
     
    This is not, nor will it be, a religious discussion.
    #25
    Curbside Grill
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    Re:Your opinions wanted in picking a name for my hot dog cart business. 2009/03/21 11:39:18 (permalink)
    ptireland

    Curbside Grill

    If you are moving to Fl. Name is the last thing you should consider. Code for the county, that you what to work. Some FL counties really cracking down on street vending.
    Orlando area is a killer.


    That sucks for me because Orlando is where I'm gonna do business.  I will make it work and have all of my permits, papers, etc. so they can't really screw with me.


    Depends on county and city codes in fl.
    There are at least 3 different counties in Orlando area.
    When people say Orlando, which part.
    Look at other posts on Fl. Not just Orlando area. 
    It can be done but depends on where.
    Look at posts from Capt. Zeek-Tampa St. Pete area, FloridaTim-orlando area.
    Oh you can get your health lic. for cart,
    Food management cert, but final say is codes.
    Not trying to discourage you, just trying to point you in a different way.
     
    post edited by Curbside Grill - 2009/03/21 11:53:05
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    ptireland
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    Re:Your opinions wanted in picking a name for my hot dog cart business. 2009/03/21 11:52:50 (permalink)
    PopsDogHouse

    ptireland

    Only whackos, zealots, nutjobs, and freaks.  Regular people won't be disturbed by it.


    You asked for opinions.  Looking at this objectively from a market potential standpoint, the selection of "Devil Dogs" could certainly limit your potential.  If you consider that approximately 75% of adult U.S. citizens identify themselves as Christians, you could safely assume that many in this population could "possibly" be offended by the name.  Why would a new business want to take the risk of potentially alienating this large of a group?  You want to sell to the largest goup of people possible while operating in accordance with your mission statement.  You can certainly sell to a niche market, but hot dogs have mass appeal.  So, why not select a less contraversial name and be as inclusive as possible, in order to maximize your profits?
     
    This is not, nor will it be, a religious discussion.




    I never presumed it to be a religious discussion.  We were discussing a target audience and a marketing strategy.  I genuinely feel that 90% of Christian people won't be offended in the slightest by the name "Dante's Devil Dogs" or the mascot of a dog with horns and a pitchfork.  Am I willing to give up the few people who are so irrational they'd be offended by something as innocent as this?  In a word...yes.

    As the books I've read say, the beauty of the hot dog business is if one spot doesn't work well, you just pack up and move to another.  If my name is offending enough people that it is hurting business, I"ll change it.  I honestly believe that the number of people offended by this is so small, they aren't really worth worrying about.  I'm not going to carry vegetarian dogs either so I'll lose that segment of the population too.  The people who wouldn't buy from me are those who wouldn't eat deviled eggs, deviled ham, devil food's cake, etc. and I don't believe that number is as high as you do.

    I'm interested in offering a quality product at a reasonable price and using a branding strategy that will help me stand out from other dog stands and build brand loyalty among those customers I have. 

    I can't be all things to all people.  Nobody can.  I believe my marketing strategy will work and I'm willing to put my money where my mouth is by building this business.  I appreciate your concern and suggestions, but I've already started putting that money to work.  I'd like to see what happens before I make any changes.




    #27
    ptireland
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    Re:Your opinions wanted in picking a name for my hot dog cart business. 2009/03/21 11:57:30 (permalink)
    Curbside Grill

    ptireland

    Curbside Grill

    If you are moving to Fl. Name is the last thing you should consider. Code for the county, that you what to work. Some FL counties really cracking down on street vending.
    Orlando area is a killer.


    That sucks for me because Orlando is where I'm gonna do business.  I will make it work and have all of my permits, papers, etc. so they can't really screw with me.


    Depends on county and city codes in fl.
    There are at least 3 different counties in Orlando area.
    When people say Orlando, which part.
    Look at other posts on Fl. Not just Orlando area. 
    It can be done but depends on where.
    Look at posts from Capt. Zeek-Tampa St. Pete area, FloridaTim-orlando area.
    Oh you can get your health lic. for cart,
    Food management cert, but final say is codes.
    Not trying to discourage you, just trying to point you in a different way.
     



    Thanks, I'll look up posts by these people, and maybe try to contact them for advice.  It's strange to me that a state would have 3 counties around one city.  I'm in LA right now and Los Angeles County alone has about half the number of people as the state of Florida.


    post edited by ptireland - 2009/03/21 11:58:59
    #28
    Curbside Grill
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    Re:Your opinions wanted in picking a name for my hot dog cart business. 2009/03/21 12:14:09 (permalink)
    Orlando in Fl is a big area, People think Disney in Orlando is not, Lake buena Vista area, So many towns in the Orlando area, just look at a Map. From where Sanford on the St. Johns River,noth area to Polk county on the south. East and west is bigger. 
    #29
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    Re:Your opinions wanted in picking a name for my hot dog cart business. 2009/03/21 12:23:52 (permalink)
    I think that Curbside Grill is talking about the Greater Orlando area.  Orlando itself is in Orange County, while Apopka is in Lake County, Altamonte Springs is in Seminole County and Kissimmee is in Oceola County.  Although they might not want to admit it, Apopka and Altamonte Springs are really suburbs of Orlando, and Kissimmee is practically a suburb also.
    #30
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