I'm from West Michigan and you see Uncle Rays all over the place. And yes they are tasty! But I may be prejudiced since I'm a firm supporter of Michigan Made Products! (Economy in this state is bad enough, least one can do is support it's local manufacturers)...
Here's a link to the article published a couple years ago in our local paper. It shows you a little bit of the story, but they want your $$ for being an archived story... http://pqasb.pqarchiver.com/grpress/index.html?ts=1045839029
Well, just double checked that link and it brings you to the search engine. Type in "Uncle Rays" in the search, and the 1996 to present box. But here's a clip of what they show ya to save some time:
Uncle Ray cashes in on his chips ; The Michigan potato chip maker produces 14 varieties of the snack food.; [All Editions]
Tom Rademacher / The Grand Rapids Press. The Grand Rapids Press. Grand Rapids, Mich.: Dec 27, 2001. pg. A.17
Abstract (Document Summary)
Turns out that her father [Ray Jenkins] had actually been making chips for more than 35 years under a label known as Cabana. In 1996, he sold that enterprise and started turning chips out under the moniker "Uncle Ray," largely in tribute to the umpteen nieces and nephews who grew up calling him "Uncle Chip."
Even now, the marketing he employs is down-home. Check out ...