I have been doing homemade cookies with softserve ice-cream sandwiched between for a couple of years now. Don't know why it wouldn't work with waffels. I make them ahead of time and haul them in a 15 cubic foot freezer to events. They sell fantastic if the weather is right. I also take orders for them year around.
Would you be making the waffles yourself, or buying a premade one? Making enough waffles for 500 sandwiches sounds like a challenge. One I would be up to, but not for everyone. Who loves a challenge?
I intend to make the waffles onsite as they are ordered. I have decided, at least in the beginning, to stick with just waffle sundaes and move away form sandwiches. I think I can overdeliver on it, charge about double what I was looking at charging for the ice cream sandwich (they were going to be small), and my costs will only rise slightly.
Dr of BBQ
Your right on wanting to do the show thing every good vendor should have one if they want to be the biggest vendor at an event.
First you need some really good pictures like those that have already been posted here. But you can do the show with any product, because you can be the show. You need someone out front with a free sample, but make it a show in how you give out the free sample. I don’t care if you’re in a clown’s outfit or just dazzling them with the way you cut the samples but turn a bite of your product into your sizzle, smoke, and fire. And when you have someone that stands at a distance and just watches go take them by the arm and gentle drag them into the center of your stage (the area in front of your stand) and get them to try a bite.
And Never, NEVER figure some rag muffin kid is hanging around just trying to mooch a free bite (even if it’s his 3rd) because adults will watch to see how you handle the circumstance. In fact give the kid a bigger piece than anyone else.
Today I offered free samples of one of my sausages and sales went from (average) a partial case to 3 full cases, at a 6 hour gig.
You can do it after you get up and running, but you need to find the recipes, the how tos, the health departments rules, and what equipment you'll need. You have a ton of research to do to get your idea off the ground. Good luck.
Thanks for the idea. I actually, worked events for another company. We had to come up with different ways to pull people over.
I'm torn on the samples idea for a couple of reasons. First, it will be somewhat difficult to sample any more than just the waffle, but it's the whole product that's the experience, ice cream, hot fudge, the whole nine yards. This will be difficult to do specifically in Las Vegas when temps will be up to 110.
Plus, I have a friend that's been doing fried foods (twinkies, oreos, etc) for about 7 years. She sampled early on, but stopped because she said it didn't really help, only increased costs.
So I guess it varies by business on whether it would help. She has a pretty dynamic personality so if they have time to breathe she is shooting the sh*t with people walking by and the customers.
Me, I am not so boisterous, unfortunately, but I will if it comes down to surviving and thriving. We will make it.
As far as the research, I am there already. I know what I need. I've already spoken with the health department and know what I need to do there. As far as the "how tos", that's where my friend has come into play. She has gone above and beyond in helping me to know the little nuances. And of course this site has been a great help as well.
<message edited by seethesun on Wed, 05/20/09 8:04 PM>