I'm not sure you read his first post correctly. He called it a mall, but, as he later explained, it's actually an 8 store strip center, NOT a mall, with 1 store being a Tobacco Shop and another a liquor store. I assume the other six stores are small mom & pops. There's no food outlet close nearby. The town of Fieldale,VA had 929 people in the 2000 Census! Not what you would call a major shopping center in SW VA. They were however, the first town in SW VA to have sidewalks, electrical lighting and municipal water and sewers!
Therefore, image is not a major issue. It's not like having a cart outside a Macy's! I see many carts and food trucks showing up in or near these older strip centers. They need them to help draw traffic to compete with the big box stores and Regional Malls.
The property owner is Out of State and since it's only an 8 store strip center, I'd bet the owner doesn't show up very often.
(jcheese- Ask the current shopowners how often they see the landlord. If infrequent, I'd just set up. ---And are there any vacant storefronts available?If so, having your cart there is a selling point to draw traffic and help the landlord rent the vacant spaces.)
<message edited by Foodbme on Sun, 04/22/12 11:38 PM>