- Joined: 7/5/2004
- Location: Berwyn, PA
Wendy's Wants to Move Up to "Fast Casual"
Mon, 10/15/12 11:05 AM
Once again, a business is willing to drive away customers it has to get customers it doesn't have. And, it's an excuse to raise prices.
WENDY'S EXEC: 'Chipotle, Panera, Five Guys — This Is The New Standard' Business Insider-Oct 12, 2012
Wendy's recently announced that it's giving its logo and mascot their first makeovers in 29 years. It's also redesigning its stores, which will cost about $750,000 each. Why's it making all these changes now?
Read more: http://www.businessinsider.com/wendys-chipotle-panera-five-guys-2012-10#ixzz29NdJEM8d